Archive for the ‘Hyundai’ Category

Hyundai Increases Super Bowl Exposure with Sponsorship

Friday, January 30th, 2009

The Hyundai Motor Company has already purchased several advertising spots for Sunday’s Super Bowl between the Steelers and the Cardinals. One spot is going to feature a new song by the Smashing Pumpkins, another ad is going to have a song played by Yo Yo Ma. But Hyundai wanted to go even further in gaining exposure and making its name known.

That’s why the Hyundai Motor Company has committed to sponsoring NBC’s Super Bowl XLIII Kick-Off Show. The package gives Hyundai three more 30-second advertising spots before the game as well as naming rights.

Hyundai plans to focus on three messages throughout each of its advertising spots. One focus is placed on the new 2010 Genesis Coupe that is coming to the North American market in the spring. Another focus is placed on the Genesis sedan’s “2009 North American Car of the Year” award. Finally, Hyundai wants to bring more attention to its Assurance Program which allows buyers to return their new Hyundai if they lose their income involuntarily.

With all of the great things going on at Hyundai, what’s stopping you from visiting your Springfield area Hyundai dealer in search of a great deal on a new or pre-owned car? You should visit one today and beat the after-Super Bowl rush on Monday!

Hyundai Dealership Offers Tips for Dealing with Road Rage

Wednesday, January 28th, 2009

It’s inevitable that each of us will make a mistake on the roads at least one time in our life. Hopefully, our mistake isn’t fatal and does not cause an accident. There is a chance, however, that a mistake will cause someone to “lose their cool” and want to come after us. That’s called “road rage.” If someone gets angry at you on the road and wants to be a jerk, your Hyundai dealership offers these tips to follow for your own safety.

1. Stay calm. If you try to fight back or stoop to their level, it will only make the situation worse. Chances are that they will only be furious for a few seconds before realizing how stupid they are being.
2. Call the police. If you feel like you are in danger and the other driver is out of control, call the police. The mad driver may settle down if they think you are talking to the police.
3. Keep your eyes on the road. You may have the urge to watch the driver to see what they are doing, but keep your eyes on the road so you don’t make another mistake that could be worse than the one you just committed.

Your East Brunswick area Hyundai dealer wants you to stay safe when you’re behind the wheel of your car. Follow these tips and remember to drive safely at all times and it will help everybody get to where they are going without incident.

Hyundai Dealer Excited about Next Season of 24

Monday, January 26th, 2009

The new season of Fox’s 24 will likely give your Somerville area Hyundai dealer a boost in sales and recognition. That’s because Jack Bauer is going to use a new Hyundai to fight terrorism in the United States and save the world!

A Hyundai spokesperson confirmed that the automaker is going to have a prominent presence and product-integration sponsorship in 24′s seventh season, which began airing recently. “We’re delighted with the exposure we have received from one of the top-rated shows on TV,” he explained. “It’s a great way to open eyes to our terrific products.”

Data from Nielsen IAG shows that “Hyundai’s integrations on the show were twice as effective as brand messaging elsewhere in primetime, with brand recall 124 percent higher than for other primetime shows.” In layman’s terms, that means that viewers are recognizing the Hyundai brand a lot more than other brands. The fact that 24 is one of the network’s most influential programs for new cars is only going to help the popularity of cars at your Hyundai dealer explode!

Hyundai also has ads slated to run during this year’s Super Bowl. With all of this advertising in high places, it’s no wonder that your Hyundai dealer is one of the most popular places to visit for a great deal on a new or certified used car.

New Jersey Dealership Welcomes State Lottery Winners

Friday, January 23rd, 2009

Your Hyundai New Jersey dealership would like to extend an invitation to the three recent lucky lottery winners in the state in the “Jersey Jackpot Raffle.”

On Thursday, the state’s lottery officials announced that the winning tickets were purchased in Ocean, Somerset and Bergen counties. At this time, they did not know if any of the winners claimed their prize. Here are the three raffle ticket numbers and the location where they were sold in case you are one of the lucky winners and you are just now hearing about it.

• #102694 was sold at Krauszer’s Food Store at 435 Amwell Road in Hillsborough.
• #208268 was sold at Welsh Farms at 1900 Route 701 in Manchester.
• #201844 was sold at Quick Shop at 48 Paterson Street in Hillsdale.

Each of these winners may receive up to $2 million after claiming their prize. If one of the numbers listed matches the number on your raffle ticket, your Springfield area Hyundai dealer would like to give a special invitation to come and see our inventory. There are a number of new vehicles on the market that are designed to meet your needs. And since Hyundai is known for its inexpensive prices, your prize winnings will go much farther with a car from your Hyundai New Jersey dealership. We hope to see you soon!

Hyundai Dealership Discusses HD Radio

Wednesday, January 21st, 2009

If you haven’t checked out the latest models available at your local Hyundai dealership, you may not know that many models are equipped with HD Radio. Here are some of the things you can expect to enjoy when you get a car equipped with or when you upgrade to HD Radio.

• HD Radio has crystal-clear sound without the cracks and pops that you sometimes hear with normal radio signals.
• With HD Radio, you get a screen that gives you information about the track and artists currently playing. It also gives you real-time information about traffic data and stock info.
• Commercial-free music gives you the opportunity to enjoy your favorite genre or station without interruption.
• Some of your favorite talk programs are replayed at various times throughout the day on HD Radio so you never have to miss them again.
• News programs are more detailed than news programs you hear on AM and FM radio.
• New programs that you may have never heard of are available so you can “broaden your horizons” and listen to something new from time to time.

Check out the inventory at your East Brunswick area Hyundai dealer and find a model equipped with HD Radio. You’ll be glad you did!

Get Smart Advantage Pricing at Your Hyundai Dealer

Monday, January 19th, 2009

With everybody looking for cheaper prices on things these days, your Hyundai dealer is willing to help you achieve that goal. The new Hyundai Smart Advantage pricing program is going to offer car buyers “lower cash prices and lower finance and lease rates” on eight selected models. The models include the Sonata, Elantra, Accent, Tucson, Veracruz and the Santa Fe.

“The smartest consumers are looking for the best products at the lowest prices with attractive financing,” explained John Vernile, vice president of sales and marketing at Hyundai Auto Canada Corporation. “That’s bringing them to Hyundai. More and more people want well-designed, high-quality vehicles that help them cut their expenses.”

Car buyers paying cash for one of the select models can save up to $3,000 on the listed price. Buyers who want to finance one of the select Hyundai models on a 60-month lease can save more than $50 on their monthly payments depending on which model they finance.

With incentives like these, what is stopping you from visiting your Somerville area Hyundai dealer today to buy or finance a new car? Check one out today while they last!

New Jersey Dealership Offers Tips to Deter Thieves

Friday, January 16th, 2009

Your New Jersey dealership knows that crime and car thefts are on the rise. People are resorting to extreme measures with the current financial climate. We don’t want you to become a victim of car theft, though. That’s why we’re offering these tips on how to deter thieves from getting your car.

1. Do not display decals from your car alarm’s company anywhere on the car. This could give the would-be car thief a clue as to how to disarm your alarm. Keep them guessing and they are less likely to mess with your car.
2. Keep your insurance and registration with you. It has personal information on it that a car thief could use to rob your house or even steal your identity.
3. Always take your keys without. This may seem like a no-brainer, but many car owners lose their cars because they leave their car running as they jump out for a “quick second.” That’s all it takes for a car thief to jump in and speed away.
4. Don’t leave a spare key “hidden.” Thieves know the usual hiding places and they will find it. Just be extra cautious so you never lose your keys or leave them locked inside the car.

Your East Brunswick area Hyundai dealer and your local New Jersey dealership wants you to stay safe without becoming a victim. Use these tips and you’ll be less likely to be the target of car thieves.

Hyundai Dealership Offers Unique Deal

Wednesday, January 14th, 2009

We’ve written about the new Hyundai Assurance Program already, but it’s such a spectacular program that it’s worth writing about again. At your local Hyundai dealership, you can be assured that your financial decision is safe in case you find yourself in some bad circumstances.

When you finance or lease a new car from a Hyundai dealership, you can just walk away from your financial commitment in the following instances:

• You lose your job through no control of your own.
• You become physically disabled to work.
• You lose your license as the result of a medical condition or impairment.
• Your job transfers you to another country.
• You have a self-employed personal bankruptcy.
• You die.
Okay, so that last one is basically a given, but still. This is the first time any automaker has offered a program like this. “We wanted to restore consumer confidence back into the market. We’re [going to] take the care back while you walk away from the deal,” said one official with Hyundai. The program also includes coverage for $7,500 in negative equity.

The program applies to all new cars at your Hyundai dealership as long as you make at least the first two payments on the financing agreement. With a deal like this, what’s stopping you from running to your Springfield area Hyundai dealer today and taking advantage of the Hyundai Assurance Program?

Hyundai Dealer Offers Defensive Driving Tip #42: Be Courteous

Monday, January 12th, 2009

If you’ve been driving for any amount of time, you’ve undoubtedly noticed the lack of courtesy on the part of other drivers. Your Hyundai dealer recognizes this lack of courtesy on the roads, but we would like to encourage you to be courteous anyways.

Courteousness as a defensive driving technique is important for several reasons. In addition to helping to keep people safe behind the wheel, courteousness also keeps traffic moving. Instead of keeping other drivers from merging when it is necessary, letting them cut in front of you helps prevent traffic jams, bottlenecks and even accidents. Besides, letting someone in front of you only adds a second to your driving time (if that long).

When being a courteous driver, try to observe what is going on around you and try to look a few seconds into the future. Sacrificing a few extra seconds of your day can help save your life or the life of another driver. Your Somerville area Hyundai dealer urges you to use some common courtesy when you are behind the wheel. We’re just all trying to get home in one piece even if that means being late.

Get the Top-Rated Genesis at Your New Jersey Dealership

Friday, January 9th, 2009

Your local New Jersey dealership that specializes in selling Hyundai cars is proud of the fact that the South Korean automaker’s new luxury vehicle has received good ratings.

Consumer Reports recently named the 2009 Hyundai Genesis as its “top upscale sedan in comparison testing.” That means the 2009 Genesis beat out other popular luxury vehicles like the Lexus ES and others to impress the reviewers at one of the most respected consumer publications in the world. Here are some of the quotes that Consumer Reports had about Hyundai’s first attempt at creating a luxury vehicle:

• “spacious and well appointed”
• “The rear-wheel-drive Genesis offers good value and is a compelling alternative to luxury vehicles costing thousands more.”
• “Solidifies [Hyundai's] reputation as a builder of high-quality vehicles in several diverse automotive segments.”

However, when you visit your Somerville area Hyundai dealer in search of the new Genesis, you may not see the Hyundai logo on the front of this luxury vehicle. That’s because the automaker did not want to take a risk in alienating consumers who do not respect Hyundai as a luxury car manufacturer. Jalopnik, another website that specializes in reporting news in the auto industry, had this to say about the 2009 Hyundai Genesis: “The Genesis easily satisfies the needs of entry-level luxury buyers if they’re willing to look past the badge snobbery.”

I’m sure many people will be willing to look past “the brand” and appreciate the Genesis once they take it for a ride.