Final live panel discussion to previewing NADA Show 2020 where we discussed the influence that Exhibitors and Allied Industry Attendees have on the Dealer Experience. Leading off the discussion we looked at a new dealer website that features uncommon and unprecedented components not normally demonstrated by dealership websites. There is also brief mention of Coronavirus concerns.
Auto Retail Marketing Panels
With the NADA Show right around the corner, dealers (a.k.a. auto retailers) across the globe are preparing for the annual journey to the U.S.A (or Las Vegas this year) to partake in the franchise industry’s largest event. Chock full of educational opportunities, networking activities, and exhibiting, the NADA Conference & Expo, being held this year from February 14-17, is always a highly anticipated event. Which is why we are devoting this month’s Advanced Auto Retail Marketing Webcast Panel to preview this year’s conference & expo.
What’s driving steady used car sales year-over-year? Find out in this live web chat as we round up year 2019 an look ahead at what’s important in the years to come, particularly the role that the shopper experience itself plays in the used car shopping experience.
By inviting real-world consumers – auto shoppers and owners – to share their stories, dealers, vendors, agencies, and manufacturers will have a chance to hear real stories from actual people about their experiences. Not as a customer review and not as a testimonial, but as an actual sit-down tell tale.
Join Stu Zalud, Eric Miltsch, Guy Campbell, and Laurie Foster as they meet for this month’s Used Car Marketing Roundup to talk about rising inventories, auctions trends, top selling models, and ways used car managers can navigate today’s disrupted marketplace.
Live web chat with Micah Birkholz, Bill Sattree, Chris Sondesky, and Mike Correra about geo-fencing and consumer experience and showroom conversion.
In this virtual panel discussion we bring several fixed operations specialists to the table – Jarrod Kilway from Germain Automotive Partnerships, Ed Roberts from Bozard Ford Lincoln, Owen Moon from FIXED OPS DIGITAL, and Greg Noonan – Fixed Operations Consultant to talk about the importance of taking control of your recall business.
This month on our Used Car Marketing Dealer Strategy Session: TrueCar has a new Auto Buying Program with Kroger; Manheim Used Vehicle Index posts first year-over-year decline in 33 months; Top selling units per market, and startups see opportunity for disruption in used-vehicle space.
In this live discussion panel we feature three Auto Retail Marketing Professionals who are passionate and knowledgeable about the car business and coming entirely different vantage points to talk about the factors that should be influencing a dealer’s thinking and decisions as 2019 comes to a close and gives way to the coming new year.
What is the one score OEM brands and auto retailers must pay attention to in order to identify gaps in the dealership sales process to increase profitability and quickest to revenue? Find out in this roundtable discussion panel with Jack Holcomb from New Smyrna Chevrolet Chrysler Dodge Jeep and Shean Kirin from CRM Backstop alongside Stephanie Robbins, Senior Director of Strategic Accounts at CallSource.